OPEN Health sit down with Sam Oliver, Joint Managing Director at pH Associates (an OPEN Health company), to hear about this years Prix Galien Awards, the introduction of the exciting new Real World Evidence (RWE) category and the benefits of RWE for pharmaceutical companies.
Q: What are the Prix Galien Awards?
Q: Why did the Prix Galien Awards introduce a RWE Category?
Q: How was the Prix Galien Awards 2016 RWE Category shortlisted?
Q: What is the value of a RWE project for pharma?
Q: How do pharma know if a RWE project is right for a brand?